# Video Script: "The Math" (30 seconds)

**Principle:** Disrupt-Then-Reframe + Anchoring
**Format:** Kinetic typography + minimal hardware shots
**Music:** Percussive, builds urgency

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## Script

```
[0-3s] HOOK
BLACK SCREEN. White text punches in:

    $3.90

VO: "Three ninety an hour."

[3-8s] THE ANCHOR
Text animates — multiplies:

    $3.90 × 24 hours = $93.60/day
    $93.60 × 30 days = $2,808/month
    $2,808 × 12 months = $33,696/year

VO: "That's what one cloud GPU costs per year."

[8-12s] THE DISRUPTION
All numbers shatter. New number drops in:

    $99

VO: "This is what a Hailo-8 AI accelerator costs. Total."

[12-18s] THE REFRAME
Split screen:
LEFT: Cloud bill climbing ($3.90... $93... $2,808... $33,696...)
RIGHT: Hailo-8 on a Raspberry Pi. Static number: $99.

    26 TOPS of neural inference.
    No monthly bill.
    Runs forever.

VO: "Twenty-six trillion operations per second. No bill. No expiration. No vendor."

[18-25s] THE STACK
Quick cuts — each with a number:

    5 Raspberry Pis
    52 TOPS
    16 AI models
    30 websites
    $0/month

VO: "Five Pis. Fifty-two TOPS. Sixteen models. Thirty websites. Zero dollars a month."

[25-30s] END
Black. Logo. Tagline.

    BlackRoad OS
    Own your stack.
    blackroad.io

AUDIO: Beat drops to silence.
```

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## Production Notes

- **Kinetic typography is the star.** Numbers should animate with weight — big, bold, impactful.
- **The multiplication sequence** should feel like a cash register running up.
- **The $99 drop** should feel like relief — the number should land with a satisfying thud.
- **Produce in all aspect ratios** (16:9, 9:16, 1:1).
- **This is the paid ad version** — designed for pre-roll, social feed, and display.