feat: complete ad suite — search, social, display, video, email

Paid Search: 5 ad groups, 10 ads, negative keywords, budget allocation Social: 5 Twitter threads, Reddit/HN posts for 5 subreddits + Show HN Display: 5 banner sets × 4 formats (leaderboard, rectangle, skyscraper, mobile) Video: 60s 'Own Your Stack' script + 30s 'The Math' script Email: 5-email nurture sequence with segmentation rules All backed by verified stats and named psych principles RoadChain-SHA2048: 3d877b6d5e4827c0 RoadChain-Identity: alexa@sovereign RoadChain-Full: 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+# Video Script: "Own Your Stack" (60 seconds)
+
+**Principle:** Primacy/Recency + ELM (Peripheral → Central)
+**Format:** Screen recording + terminal + hardware shots
+**Music:** Lo-fi electronic, minimal, builds
+
+---
+
+## Script
+
+```
+[0-3s] HOOK — PERIPHERAL
+VISUAL: Black screen. Terminal cursor blinks. Text types itself:
+
+    $ ssh pi@cecilia
+    $ ollama list
+    [16 models appear]
+
+AUDIO: Mechanical keyboard sounds. No music yet.
+
+[3-10s] PROBLEM
+VISUAL: Cut to cloud provider dashboard. Bill: $33,696.00/year.
+Zoom into the line item: "1x H100 GPU — $3.90/hr"
+
+VO: "One cloud GPU costs thirty-three thousand dollars a year."
+
+[10-15s] THE TURN
+VISUAL: Hard cut to a Raspberry Pi 5 sitting on a desk. Hand plugs in a Hailo-8 M.2 module. Click.
+
+VO: "This costs ninety-nine dollars. Once."
+
+TEXT ON SCREEN: "Hailo-8 — 26 TOPS neural inference"
+
+[15-25s] SOLUTION
+VISUAL: Terminal montage — fast cuts:
+    $ ollama run llama3
+    $ curl localhost:6333/collections  (Qdrant)
+    $ nats pub agents.task '{"skill":"summarize"}'
+
+VISUAL: Split screen showing 5 Pi terminals, all active.
+
+VO: "BlackRoad OS runs sixteen AI models on five Raspberry Pis.
+Fifty skills. Fifty-two trillion operations per second.
+Zero cloud dependency."
+
+[25-35s] PROOF
+VISUAL: Browser opening blackroad.io — site loads instantly.
+Cut to: Gitea dashboard showing 207 repos.
+Cut to: RoadPay billing dashboard.
+Cut to: analytics showing 30 websites active.
+
+TEXT ON SCREEN:
+    "30 websites"
+    "207 repositories"
+    "50 AI skills"
+    "$0/month"
+
+VO: "This isn't a demo. It's production. Thirty websites. A billing system.
+Two hundred seven repos. All on four hundred dollars of hardware."
+
+[35-50s] THE STAKES
+VISUAL: Headline montage — real articles:
+    "94% of IT Leaders Fear Vendor Lock-In"
+    "Self-Hosted Market Hits $18.48 Billion"
+    "Edge AI to Reach $118 Billion by 2033"
+
+VO: "Ninety-four percent of IT leaders fear vendor lock-in.
+The self-hosted market just hit eighteen billion dollars.
+The shift is happening. The hardware already costs ninety-nine dollars."
+
+[50-57s] CTA
+VISUAL: Clean shot of the Pi cluster. All LEDs active.
+Camera slowly pulls back to reveal: it's sitting on a shelf in a closet.
+
+VO: "Own your stack. Own your models. Own your data."
+
+[57-60s] END CARD
+VISUAL: Black background. Logo fades in.
+
+TEXT:
+    BlackRoad OS
+    Pave Tomorrow.
+    blackroad.io
+
+AUDIO: Music resolves. Silence.
+```
+
+---
+
+## Production Notes
+
+- **No stock footage.** Everything is real hardware, real terminals, real dashboards.
+- **Terminal text must be real commands** that actually work on the infrastructure.
+- **The cloud bill screenshot** should be a realistic mock-up (not a real AWS bill — we don't use AWS).
+- **Music:** Something like Tycho or Boards of Canada — electronic, minimal, builds tension then resolves.
+- **Aspect ratios:** Produce in 16:9 (YouTube), 9:16 (TikTok/Reels/Shorts), and 1:1 (Twitter/LinkedIn).
+- **Captions required** on all versions (most social video is watched muted).
+
+## Platforms
+
+| Platform | Format | Length |
+|----------|--------|--------|
+| YouTube | 16:9 | 60s |
+| Twitter/X | 16:9 or 1:1 | 60s |
+| TikTok | 9:16 | 60s |
+| Instagram Reels | 9:16 | 60s |
+| LinkedIn | 16:9 | 60s |
+| YouTube Shorts | 9:16 | 45s (cut stakes section) |